Campaign: Rosie Huntington-Whiteley For ModelCo

UPDATED: New campaign images unveiled!

ModelCo, Australia's much-loved beauty innovator recently announced the appointment of Rose Huntington-Whiteley to their growing list of successful ambassadors! With an impressive list of celebs to have fronted the brand including Elle Macpherson, Dannii Minogue and Cheyenne Tozzi, it was only fitting that ModelCo CEO Shelley Barrett nabbed the Victoria's Secret supermodel for ModelCo's new summer advertising campaign.

When asked about Rosie's appointment for ModelCo, Shelley told media, "Rosie Huntington-Whiteley is the perfect brand ambassador for ModelCo. Not only is Rosie stylish, sophisticated and glamorous, she's also an internationally recognised model, actress and businesswoman who truly encapsulates the ModelCo brand values - a modern woman who is style-savvy yet time-poor."

Rosie is also thrilled!! "I'm so excited to be working with ModelCo. We all want a quicker, smarter way to look and feel glamorous and ModelCo is a trustworthy brand that makes me feel exactly like that!".

What do you think of Rosie for ModelCo?

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*All images taken from & Harper's Bazaar.