BooHoo.com globalstyler




Leading global online retailer, boohoo.com.au has launched their new social media campaign called #globalstyler which invites people around the world to snap themselves wearing boohoo to showcase their individual style. Entries have been flowing in from fashion savvy New Yorkers right across the other side of the globe to our fashion capital in Melbourne. boohoo has said that, "Creating a virtual Boohoo fashion map is an incredible way of seeing how versatile the brands’ trends are and how they are worn in different styles across the world, it’s great to be able to reach so many people in one campaign."

#globalstyler is not only an exciting fashion initiative, it is also a competition. Anyone can get themselves on the fashion map by tweeting or Instagram'ing a photo of themselves in their home city. The entrants will all be displayed on boohoo.com.au and the winner of the best outfit will win a holiday to a destination of their choice for them and a friend.

Only too excited to participate, I took my beautiful sheer pink button boohoo top to Copacabana on the Central Coast, NSW for a few happy snaps. I love its loose, relaxed style and how it flows in the breeze. The lace design on the shoulders make it perfect for dressing up or down.

The competition closes on Monday 25th March, 2013 ... so what are you waiting for? Enter now!

I would love a trip to NYC! Where would you like to go?