Review: Benefit Hello Flawless Oxygen Wow Foundation

Benefit Hello Flawless Oxygen Wow Foundation ★★★★½
Price: $55.00
Size: 30ml
About: oil-free brightening liquid foundation with a medium to full coverage. Contains SPF 25 sun protection and Oxygen Wow Hydrating Complex to hydrate and brighten skin's appearance. Packaged in a clear plastic bottle with pump applicator.
Review: Introducing Hello Flawless Oxygen Wow Foundation, available on counter 25th April 2012. That's right, I have been lucky enough to trial this product before its launch so that you can make an informed decision fast. My verdict: in a nutshell you will achieve exactly what the name suggests - flawless, hydrated skin that will make you say 'wow!'
For years I have tried oodles of foundations. Some have blown me away and others not so much. Hello Flawless Oxygen Wow is one of the few that I have become smitten with, however I must admit there was a little hesitation when using it for the first time. You see years ago Benefit had a foundation called Fiction Foundation and I was not a fan of the uncomfortable formula and while I love Benefit and believe in their products, I was a little worried that this would turn out the same. My first application was with my finger tips right before running out the door to a makeup job and after that I decided that this method of application does not do the formula justice. You see while Hello Flawless Oxygen Wow blended over my skin, it only seemed to barely offer a medium coverage whereas I like a medium/full finish. The following day I applied it with my stipple foundation brush (see the brush I used) and the results were amazing - it was like using a completely different foundation! When carefully applied and stippled (blended) in to the skin the formula began to offer me a medium/full coverage and created flawless looking skin in just minutes. Wow ... who would have thought application techniques could make such a difference. With that said, Hello Flawless Oxygen Wow lasted pretty much all day with only a powder touch up that morning but my forehead is much oilier than the rest of my face and it was this area where the foundation wore off by around 2pm. Luckily for me a powder touch up prevented further wearing down and it remained in place for another few hours. All in all Hello Flawless Oxygen Wow lasted around 10 hours with just the one touch-up required which is rather impressive. Another reason I love this foundation is the fact the formula is oil-free AND hydrating, making it ideal for most skin types. It contains SPF 25 to protect skin from unnecessary exposure to the sun. Hello Flawless Oxygen Wow contains nine wonderful yellow and pink-based shades to choose from. As a makeup artist I personally favour yellow based shades as they are more flattering universally, however for the pink lovers there are plenty of options to choose from also. The yellow based tone I own is very yellow but with a little time and patience the shade blends in and matches my skin tone - best to choose wisely and ask a Benebabe for colour matching advice if unsure. For those who are concerned about its ingredients, please note that it contains Mica, Silica, Dimethicone and Bismuth Oxychloride but luckily for this foundation there are no parabens present. So if you are on the hunt for a new liquid foundation that offers a medium to full coverage and a pleasant, lightweight consistency, you must consider Hello Flawless Oxygen Wow because it really does offer that 'wow factor'.
Purchased: No.
Official Product Page.